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|Have you at any time before made an attempt describing your all new product or service to a prospective buyer however find that despite investing all the money on the expensive sales brochures Jerry Hughes Jersey , think reports , and snazzy powerpoint slides - your prospect still does not understand? And because of this, you lost out on a sale or financing?
An increasing number of firms right now are depending on computer animated explainer videos to carry out the discussing, clarifying Ramon Humber Jersey , influencing and converting.
With the appropriate story, thoughtfully selected graphics and clear script, you can explain any services or product in a couple of minutes what your reports or brochures can never hope to accomplish. That's the objective of an explainer video - it clarifies complex issues with high visual impacts.
Before plunging into the reason that these video productions are excellent for your enterprise, let's see a number of facts about why videos are so important for today's businesses:
1) They say a picture paints a thousand words.
Now 1 minute of video is worth 1.8 million words of text!
2) It is estimated that 100 Million people watch online videos daily. And that figure is still increasing with the proliferation of fast data transfer rate - both on the desktop and smart phones.
3) Youtube is the Number 2 Search portal in the world. Don't you wish to get ranked there?
4) If you have a retail goods Lorenzo Alexander Jersey , 64% of website site visitors are more likely to buy the product after watching a video presentation about it.
5) 80% of people can recall watching a video ad on a web site that they visited in the last month. Just picture that? Can your written report compare?
6) 90% of online shoppers says that videos help them in their buying decisions and purchases.
7) More than 60% of senior directors prefer viewing a video than reading text. Now if you have the right video with the right message, won't you get the right sale?
8) If you have a video in your email that you sent out to your clients, marketers have seen a 65% increase in click-thru rates.
So what is so great about these videos?
1. Animated Explainer Videos Teach!
One of the most popular forms of such animation is the whiteboard videos. You would have seen these videos around as they are getting very popular.
Why? Because it works!
And why does this work?
Because it captivates the audience. And something takes place in our mind when we see things written on the board - we understand that an explanation or teaching is taking place.
Elaborate maths concepts questions, chemical formulas Nick O'Leary Jersey , physics problems, technical drawings were all taught to us using the power of the chalk. Now, this is reproduced on the computer screen. This is exactly how an explainer video can educate and make a difficult subject interesting and unforgettable.
2. Animated Heroes Connects With Your Audience
Many whiteboard videos use animated characters - or what I prefer to call heroes.
When a person views a character on the video, even though an animated one Charles Clay Jersey , they can identify with the hero. They can sympathise and go on a discovery trip together.
This human element is very important in a great explainer video. But ensure your character animation is top notch if you take this approach. Bad and unrealistic movements may detract from a great message.
So if you want a great animation that connects, makes sure you select the right explainer video company in Singapore.
3. Who Can Resist a Good Story?
Great explainer videos tell a story. And like any great story, the explainer video ought to follow the tried and tested plot.
We need to describe the problem or issue he is facing. We tell the viewer how they can also get the same solution and benefits to the problems we are facing too.
Such stories have engaged, captured audiences throughout time.
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